The legendary rapper brings his unique spin to the cannabis industry.
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February 2, 2021 2 min read
This story originally appeared on Black Enterprise
Hip-hop star Lil Wayne is expanding his business empire into the cannabis sector. In collaboration with GKUA Ultra Premium, the entertainer presented the launch of his new cannabis brand.
The new line of products will be available in Colorado’s pharmacies. The product range includes highly effective cannabis strains and a THC vape pen. “GKUA is about inspiring people, it’s about a feeling. Now Colorado will experience the quality and effectiveness of this GKUA, ”Wayne said in a press release to BLACK ENTERPRISE. Customers can go to the official website and use the Weezy Weed Finder to find participating locations with the collection.
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“We are very excited to bring GKUA Ultra Premium to our third state. Harmony is known for its incredible portfolio of cannabis products. You are the perfect partner for GKUA in Colorado. Your cultivators and experienced laboratory teams know exactly which specific properties, purities and potencies are required for the manufacture of GKUA products. Colorado is the oldest adult market in the US, and we are pleased to offer an ultra-premium product to customers who know and appreciate quality, ”said GKUA President and Co-Founder Beau Golob in a press release.
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“The combination of our incredible products, market knowledge and dedication to quality, coupled with the unmatched fan base of Lil Wayne, the ultimate cannabis connoisseur, provides an unprecedented opportunity to create a cannabis brand that values creativity and artistic pursuit. It is an honor to co-run this company with Lil Wayne and to curate a premium line of products that inspire people and encourage their creativity. This is historic and really exciting! “
The brand started its launch with an IG live session with Young Money artist Lil Twist in honor of the new collection.